The Loop

Welcome to The Loop — your feed for career trends, work hacks, and what’s actually happening in the job world.

Why AI Is Crushing Routine Work but Supercharging Skilled Careers

Why AI Is Crushing Routine Work but Supercharging Skilled Careers

AI is eliminating routine office work but boosting demand for skilled trades and human judgment. Learn which careers are rising, and how to stay irreplaceable.

  December 4, 2025 Read more
Where KitKat’s “Politeness” Idea Went Wrong — And How They Fixed It

Where KitKat’s “Politeness” Idea Went Wrong — And How They Fixed It

KitKat’s “Have AI Break” didn’t chase the AI trend — it made fun of it. A simple, human twist that became one of 2025’s smartest ads. Here’s why it worked.

  November 7, 2025 Read more